The Truth About Making Money as a Coach | 60-Minute Masterclass

The Truth About Making Money as a Coach

A 60-Minute Masterclass for Coaches Who Want to Stop Struggling

July 16, 2025 at 12:30pm Eastern Time

Discover why most coaches stay broke and what the successful ones do differently. Warning: This is NOT for coaches who want to hear that success comes from “raising your vibration.”

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⚠️ Fair Warning: This masterclass is not for coaches who want to hear that success will come if they just “raise their vibration” or “trust the universe.” This is for coaches who are ready to treat their coaching practice like the business it needs to be.

The Uncomfortable Truth

For every coach making six figures, there are hundreds making less than $20,000 a year.

The Industry’s Lies

❌ LIE: “If you’re a good coach, clients will find you.”
✅ TRUTH: Nobody cares how good you are if they don’t know you exist.
❌ LIE: “Coaching sells itself.”
✅ TRUTH: Coaching is intangible and people don’t think they need it.
❌ LIE: “Focus on serving, money will follow.”
✅ TRUTH: Service without sales systems equals broke helpers.

The Real Reason Coaches Don’t Make Money

They want to:

  • Have deep, meaningful conversations
  • Help people transform their lives
  • Feel fulfilled and purposeful
  • Work with ideal clients

They DON’T want to:

  • Cold outreach to strangers
  • Handle rejection
  • Network strategically
  • Sell to uncertain prospects
  • Risk criticism

But here’s the thing: The money is in the work you don’t want to do.

The Four Types of Coaches

Three of them stay poor. Guess which one makes money?

The Credential Collector

Has every certification known to humanity. Always learning new modalities. Thinks expertise equals income. It doesn’t.

The Spiritual Bypasser

Believes marketing is “icky” and sales are “manipulative.” Waiting for divine intervention while their bank account dwindles.

The Perfectionist

Been “getting ready to launch” for two years. Website isn’t perfect yet. Scared of rejection and failure.

The Business Builder 💰

These are the coaches making money. They understand coaching is a business and businesses require business skills. They’re not necessarily better coaches – they’re better business owners.

What You’ll Discover in This Masterclass

  • The 3 Revenue-Generating Activities most coaches avoid (but every successful coach does)
  • Outreach strategies that don’t feel pushy or salesy
  • How to master discovery calls – where coaching actually gets sold
  • Strategic networking that builds your referral pipeline
  • Speaking opportunities that position you as the expert
  • 3 crucial mindset shifts from helper to business owner
  • The weekly scorecard that tracks what actually matters

Stop Making Excuses. Start Making Money.

The coaches making six figures aren’t necessarily better than you. They’re just willing to do what other coaches won’t do.

Six months from now, you’ll either be making excuses or making money. The choice is yours.

July 16, 2025 at 12:30pm Eastern Time

Get The Masterclass Now

Your clients need you. But they can’t hire you if they don’t know you exist.

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